Moral outrage is one thing, like recording stuff behind a locked door, but moral outrage based on seeing strange stuff is something else
Enter Horiana Henderson, and her opinion piece that New Zealand Cricket is sending alcohol fuelled subliminal messages to eight year olds.
“Another friend asked a room full of adults. They all thought it was an alcohol campaign”. If you see wine bottles when looking at that it’s probably not the fault of the poster.
But wait, there’s more: “The wood-grain of the bats, the elegantly wrapped handles, the striking composition, the colours as well as the lighting all gave off an impressive and sophisticated look”. How dare they slip in the sophisticated look trick like that.
Should badminton rackets have been used? (old-fashioned bottles of cognac)? Hockey sticks? Abstemious tennis rackets?
No. Given this is about cricket, then probably cricket bats are probably are the most appropriate. New Zealand Cricket has confirmed that the items in the poster were in fact cricket bats. They said that, in the end, and following due diligence, they felt that cricket bats were a good fit for what, after all, was a cricket promotion.
Calling sporting organisations for wrongdoing is a worthy pastime, but it really does help when there is based on a bit of reality.